Shopify SMS marketing done right! See how to integrate your SMS marketing apps for Shopify to build a successful post-purchase strategy.
In today’s competitive business landscape, a post-purchase strategy is no longer a luxury— it’s a necessity. And one of the most effective ways to connect with existing customers and potential prospects is through post-purchase SMS marketing. In fact, by leveraging post-purchase data to improve their campaigns, retailers can boost sales and achieve a higher ROI.
Email marketing alone is simply not enough. By focusing on only one channel of communication, retailers are missing out on a valuable opportunity to connect with their customers and grow their business. Post-purchase SMS marketing is the perfect solution for retailers who want to increase sales and build customer relationships.
After someone makes a purchase, what’s the best way to keep them coming back for more?
It comes as no surprise that a lot of businesses struggle to engage customers after they’ve already made a purchase. It can be tough to come up with new and innovative ways to keep online shoppers interested.
SMS marketing can help you share special offers, discounts, and other incentives via text messages. Not only is this an easy way to communicate with your customers, but it’s also a great way to increase sales and loyalty.
As a Shopify store owner, you can choose from a variety of SMS marketing apps directly from the Shopify App Store to send post-purchase text messages to your customers.
This type of marketing has several benefits over other forms of communication, including higher engagement rates, more personalized and targeted messaging, and providing customers with instant two-way communication.
By integrating purchase data with SMS marketing platforms, retailers can create successful, automated campaigns that target customers based on their specific interactions with the brand.
Here’s an example: a customer who abandons a shopping cart can be automatically sent a text message reminding them of the items they left behind and offering a discount for completing their purchase.
Moreover, SMS marketing automation also makes it easy to send follow-up messages after a purchase has been made, such as order confirmation or shipping updates, but also to ask customers for feedback.
Pro tip: You can use store feedback and user-generated content to consolidate your social proof tactic and boost conversions!
To put it simply, SMS marketing apps are easy to use and can be customized to fit the needs of any Shopify store. By taking advantage of these apps, Shopify store owners (like yourself) can provide their customers with an enhanced post-purchase experience that will keep them coming back for more.
If you don’t have an SMS subscriber list and you’re not sending personalized offers post-purchase, you’re missing out on a lot of opportunities.
You can fix this by using SMS marketing apps to send targeted offers and hot deals to your customers. You can use WeSupply and our SMS marketing app integrations for Shopify to get the most out of your post-purchase SMS marketing campaigns.
Here are our top recommendations for Shopify SMS marketing you can start using today to boost your post-purchase efforts and automate time-consuming, repetitive tasks:
4.7 of 5 Stars, 4302 Reviews on Shopify (as of June 2022)
4.6 of 5 Stars, 701 Reviews on G2 (as of June 2022)
Free to install on Shopify App Store
Dedicated toll-free US numbers for sending text messages
$0.015 price/SMS and $0.045 price/MMS
Pre-built SMS automation workflows (e.g., cart abandonment, order confirmation)
Worldwide audience reach, supporting all country codes for SMS
4.7 of 5 Stars, 4302 Reviews on Shopify (as of June 2022)
4.6 of 5 Stars, 701 Reviews on G2 (as of June 2022)
Free to install on Shopify App Store
Dedicated toll-free US numbers for sending text messages
$0.015 price/SMS and $0.045 price/MMS
Pre-built SMS automation workflows (e.g., cart abandonment, order confirmation)
Worldwide audience reach, supporting all country codes for SMS
Omnisend provides a quick one-click Shopify integration with easy data migration, pre-build workflows, and customizable templates to get started as soon as possible.
The app covers multiple use cases, from welcoming customers to recovering abandoned carts, and upselling with personalized SMS & push notifications. Moreover, Omnisend allows SMS campaign automation that retrieves discarded carts and consistently engages customers throughout their journey.
⭐ 4.6 of 5 Stars, 24785 Reviews on Shopify (as of June 2022)
⭐ 4.6 of 5 Stars, 106 Reviews on G2 (as of June 2022)
✔ Free to install on Shopify App Store
✔ $45 per month with up to 500 textable contacts
✔ Shopify cart integration that recovers abandoned carts
✔ Integrated SMS list growth tools (e.g., banners, pop-ups)
✔ Revenue reporting tool to see how your efforts are paying off
⭐ 4.6 of 5 Stars, 24785 Reviews on Shopify (as of June 2022)
⭐ 4.6 of 5 Stars, 106 Reviews on G2 (as of June 2022)
✔ Free to install on Shopify App Store
✔ $45 per month with up to 500 textable contacts
✔ Shopify cart integration that recovers abandoned carts
✔ Integrated SMS list growth tools (e.g., banners, pop-ups)
✔ Revenue reporting tool to see how your efforts are paying off
Among the best SMS marketing apps for Shopify, Privy surely stands out through its variety of tools that enable you to incentivize email sign-ups and SMS opt-ins. With Privy, you can easily create beautiful sign-up forms and pop-ups that are proven to convert.
For instance, using spin-to-win and pop-ups on the tracking page, which is visited an average of 3.6x times per order, you can easily collect SMS subscribers for your marketing campaigns!
Privy allows you to create SMS list segments and proactively notify your customers about any product launch announcements, send out coupon codes, and save abandoned carts, everything via SMS (and email). You can automatically send follow-up reminders through SMS to drive repeat sales and suggest shopping cart add-ons.
⭐ 4.2 of 5 Stars, 1570 Reviews on Shopify (as of June 2022)
⭐ 4.6 out of 5 Stars, 711 Reviews on G2 (as of June 2022)
✔ Free to install on Shopify App Store
✔ Free for up to 150 SMS or 50 MMS sends
✔ Advanced multi-channel marketing capabilities
✔ Deep segmentation and conditional splits
✔ Unified reporting between SMS and email
⭐ 4.2 of 5 Stars, 1570 Reviews on Shopify (as of June 2022)
⭐ 4.6 out of 5 Stars, 711 Reviews on G2 (as of June 2022)
✔ Free to install on Shopify App Store
✔ Free for up to 150 SMS or 50 MMS sends
✔ Advanced multi-channel marketing capabilities
✔ Deep segmentation and conditional splits
✔ Unified reporting between SMS and email
What makes Klaviyo a great SMS marketing app is the ability to automate and customize dozens of built-in templates and create price drop alerts, cart abandonment flows, and shopping reminders.
With impactful segmentation and data analytics, Klaviyo enables you to fully understand user behavior, from what makes customers click, bounce, or buy, and what you can do to encourage desired actions.
See how to connect Klaviyo with WeSupply in just a few steps today!
⭐ 4.8 out of 5 Stars, 308 Reviews on G2 (as of June 2022)
✔ Official Shopify Plus App Partners
✔ Features like Text-to-Win, 2-way messaging, and engagement tracking
✔ Highly focused on compliance that protects both your business and your customers
✔ Supports a variety of industries and integrations, from retail and eCommerce to entertainment
⭐ 4.8 out of 5 Stars, 308 Reviews on G2 (as of June 2022)
✔ Official Shopify Plus App Partners
✔ Features like Text-to-Win, 2-way messaging, and engagement tracking
✔ Highly focused on compliance that protects both your business and your customers
✔ Supports a variety of industries and integrations, from retail and eCommerce to entertainment
Attentive is a leading SMS marketing tool that enables you to automate revenue-generating campaigns with cart and checkout abandonment reminders.
You can also use Shopify order data and WeSupply analytics to send curated recommendations and order status updates that build customer loyalty and satisfaction.
What SMS marketing app works best for your post-purchase strategy?
Book a call with us to find out & create successful post-purchase campaigns
What SMS marketing app works best for your post-purchase strategy?
Book a call with us to find out & create successful post-purchase campaigns
Here’s what you need to know to help you ensure seamless and profitable post-purchase SMS marketing campaigns:
Building a successful SMS marketing campaign starts with collecting consent from your SMS subscribers. People value their time and confidentiality, so it’s essential to comply with privacy regulations.
Most of your customers already receive transactional SMS notifications (e.g., Order Shipped, Out For Delivery, etc.) but might have not given their consent to also receive marketing SMS messages.
Make it clear that they will be receiving promotional messages from you and provide them with the opportunity to opt in directly from the order tracking, which brings us to the next tip.
WeSupply provides you with an all-in-one post-purchase solution that allows you to keep tabs on all your shipments in one place and build branded order tracking pages. So how can you use the order tracking page to build your SMS subscriber list?
Here’s how it works: when customers visit your WeSupply page, they’ll see opt-in forms powered by apps like Privy and Justuno. This form enables customers to sign up for your SMS text marketing campaigns with just a few clicks.
Using customer actions and behavior to your advantage when crafting your messages is essential. SMS marketing is a powerful tool, but only if it’s used correctly— as with most marketing channels. By taking the time to analyze customer behavior, you can ensure that your campaigns are targeted and effective.
For example, if you notice customers abandon their carts after viewing a product, you could send them a reminder SMS about that item to boost abandoned cart recovery. By using data and customer behavior to inform your campaigns, you’ll be able to create more targeted and successful SMS marketing campaigns.
Fill in the gap in your marketing strategy for your Shopify store with SMS notifications and take your post-purchase strategy to the next level by building an SMS subscriber list on the order tracking page.
Using WeSupply and our SMS marketing app integrations for Shopify enables you to gain full control of your post-purchase SMS marketing operations and build result-driven campaigns.
This way, you can be sure that you’re only sending content to people who want to hear from you, which leads to a better customer experience and improved engagement rates.
Additionally, since you have the contact information of your customers, you can now segment your audience and send targeted, personalized offers, increasing the likelihood of conversion.
See how WeSupply can help! Watch our platform in action to convince yourself.
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